iGaming Product Advisory

External product perspective for iGaming platforms built on hands-on experience inside real casino and sportsbook products. Grounded in how players actually behave, not how systems are designed on paper.
Focuses on product logic, retention mechanics and the decisions that shape long-term value.
Helps teams understand why hold becomes unstable and where product choices quietly change player behaviour.
Designed for moments when traffic scales, bonuses expand or new markets are launched.
Independent, non-operational and focused purely on product thinking.